Key Account Manager

Sofia-grad, Bulgaria

Professional seated at a conference table with laptops and a presentation screen in a modern office setting

Job ID:: R-1178231
Date posted:: 03/31/2026
Job Type:: Full time
Job Category:: Customer Development

JOB PURPOSE

This role exists to drive customer growth, elevate channel performance, and unlock the full potential of Unilever's HPC & Foods portfolio through strategic account management anddata-drivenexecution. It enables theorganisationto deliver sustainable, profitable growth, strengthen customer partnerships, and ensure excellence in planning, forecasting, and activation across key retail channels.You’llbe part of a team that believes in doing work that matters — for people and the planet.

Because here, wedon’tjusthire forjobs. We invite you to be part of something bigger.

KEY RESPONSIBILITIES

Achieve annual targets across assigned channels.
Develop andmaintainstrong,trust-basedrelationships with key customers to drive joint business growth.
Design and implement portfolio, merchandising, and activation plans that strengthen category performance.
Identifycustomer needs and deliver tailored commercial solutions that improve business results.
Act as the primary point of contact between customers and internalcross-functionalteams.
Prepare detailed sales briefs for planned activities, including timings, mechanisms,objectives, and responsibilities.
Monitor channel expenditure versus budget, ensuring full financial discipline and accuracy of supporting documentation.
Conduct regular reporting, performance analysis, andpost-evaluationsof activities; leverage insights to create action plans.
Lead annual negotiations with key customers and support forecasting and volume planning processes.
Track competitors’ activities and perform market visits (minimum weekly), sharing insights and actions with relevant teams.

REQUIREDQUALIFICATIONS

Minimum 2 years of experience as a Key Account Manager or similar role within FMCG.
Strong commercial acumen with proven experience in customer management and negotiation.
Proficiencyin Microsoft Office and CRM systems.
English languageproficiency.
Valid drivinglicence.

PREFERRED QUALIFICATIONS

Strong analytical skills with the ability to translate data into actionable insights.
Experience in building customer development plans and managing joint business processes.
Knowledge of retail landscape, shopperbehaviour, and category dynamics.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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