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Customer Strategy Planning Senior Executive

Location:
Yangon, Rangoon
Category:
Marketing
Job ID:
R-67088
Date posted:
04/01/2025
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Working Location: Yangon

Job Description:

  • Planning for the Category activities plan with shopper and market insight to drive business and build equity.
  • Running daily operation of the category, promotion sourcing, POSM development, and coordinating with Field sales to make all category activities happen effectively at point of purchase.
  • Ensuring secondary sales growth using the 6P’s in priority channels and customers
  • Analyzing competitive pricing strategies based on regional players
  • Bringing brands to life in store – Synergizing/ translating brand strategic directions and category marketing plans to customer/channel opportunities/Plans,
  • Cooperating with the sales team to land the category plan
  • Leading consolidated CD input into S&OP and own S&OP output, manage and drive business performance in monthly basis
  • Customer Marketing Activities, Merchandising Planning, Budget Planning
  • Category/ Sales Diagnostics: Trends, Gaps, Opportunities, Issues, Trade Tactics

KPIs:

  • Deliver profitable business outcomes
  • Promotions/ TTS & budget management
  • Distribution KPI/ COTC, Forecasting accuracy

Qualifications:

  • Bachelor degree or higher preferably in Business or Marketing
  • Minimum two years of relevant experience (preferable in FMCG)
  • Good command on both written and spoken English and local language proficiency 
  • Good communication skills and able to manage multiple tasks under aggressive timelines in dynamic changes
  • Self-driven personality, result oriented, agile and good analytical skills
  • Computer literacy esp. Microsoft Offices & Outlook
  • Be able to travel upcountry frequently

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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