National & Performance Media Strategy Associate - Beauty and Wellbeing, North America

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our, collaborative, and flexible working environment. Our organizational ambition centres around creating workplaces that foster equity, diversity, inclusion and belonging across all aspects of our business. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

There has never been a more exciting time in marketing and media than now. To accelerate our journey at exponential pace we are looking for the best digital talent, fellow kindred spirits who have the passion for all things digital and are not afraid to break convention to be change catalysts within our business. These specialists are central to the Media & Marketing Capabilities Team that serves as a center of excellence in navigating the rapidly evolving Digital landscape that’s changing everything about how marketers build brands.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

• Support the development of the Full Funnel Media Agenda
  • Partner with the National & Performance Media Strategy Lead on monthly media performance assessment –  includes cross-channel data collection, model validation and insight development
  • Manage budget tracking and operational needs for the Media & Retailer Marketing Team, including spend/trend reports, PO Management, flowchart tracking and monthly reconciliation
  • Liaison between brands and the external media community, providing insight on trends, challenges and opportunities facing the industry
• Lead the development of holistic Search strategies
  • Collaborate and challenge our agency teams in the development and implementation of holistic (SEO + SEM) Search plans
  • Manage plan optimizations to continuously improve qualitative and quantitative performance of both Search media and site performance
  • Ensure Beauty & Wellbeing’s Search strategy is advancing at the pace of advancements in GenAI
• Drive the creative effectiveness agenda for owned channels
• Work with agencies to develop high quality custom articles and web copy
• Interact with content specialists, graphic designers and internal team members to create and review all content, ensuring consistent messaging
• Continuously measure and improve content performance

WHAT YOU WILL NEED TO SUCCEED

Experiences & Qualifications

• You’re a beauty maven: You have a passion for all things beauty and have experience working in a fast-paced beauty or fashion environment that will channel your passion into inspiration and collaboration.
• You’re a culture & change champion: Experimentation and fast learning with new methodologies and new process to enhance speed to market and evolve our go-to-market approach for beauty and personal care brands.
• You’re a pioneer and dot connector: You are not afraid to learn and apply those learnings in real time.  Creating a strong bond and driving your expert voice within a cross-functional team with Product, Creative and Strategic Analysis to drive high quality customer experiences and business results.
• You’re a storyteller: The intersection of consumer behavior, data points and development of media plans has never been stronger.  Your role is to take these complex and buzzword filled concepts and details and distill the storytelling to ensure all stakeholders and clear and aligned
• You’re a changemaker: Entrepreneurial drive – the person in this role must have a strong bias for action and able to cut through any churn and lack of clarity. 

Skills

• Bachelor’s degree in Marketing, Communications, Media, or related field; MBA or Master’s degree preferred
• 3-5 years of experience in media, including managing content development and social/digital led projects
• Strong grasp of data-driven and performance marketing, including audience management and evaluation
• Advanced knowledge of media platforms and the greater media marketplace
• Experience in developing strategy based on media performance and KPI tracking & delivery
• Excellent communication, collaboration, and presentation skills
• Ability to operate both strategically and tactically in a fast-paced environment
• Creative thinker with a pioneering spirit and a growth mindset
• Strong project management skills and attention to detail
• Passion for Beauty marketing paired with a positive, resilient attitude

Leadership

• You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
• As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
• Critical SOL (Standards of Leadership) Behaviors
  • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
  • PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
  • CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
  • PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
  • AGILITY: Explores the world around them, continually learning and developing their skills.

What We Can Offer You

Unilever at a Glance | Working at Unilever | Powering our Purpose | Planet & Society | Unilever’s Brands | Unilever on LinkedIn | Strategy | Unilever | Diversity, Equity & Inclusion | Careers at Unilever |  Benefits, Learning, & Wellbeing | Latest News About Unilever

Pay: The pay range for this position is $86,080 to $129,120. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.

Bonus: This position is bonus eligible.

Long-Term Incentive (LTI): This position is LTI eligible.

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and

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Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability. 

For more information about your Federal rights, please see Know Your Rights: Workplace Discrimination isIllegal and Pay Transparency Non discrimination Provision.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.