Customer Strategy & Planning (Trade Marketing) Manager - Hair & Skin Care Distributive Trade

About Unilever

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.  

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

1) Be accountable for the development and implementation of trade category plan for Hair Skin & Skin Care – Distributive Trade Channel

• Translate customer & shopper insights into business building opportunities within specific customers/channels.

• Build customers/channels specific trade plans to align with total trade category plan and deliver category & brand objectives.

• Identify trade spend opportunities & risks and allocate budgets accordingly.

• Work with in-country CBD team to ensure excellent trade plan deployment & in-store activation.

2) Work hand-in-hand with Marketing Team in (re-)launch and consumer promotion activities

• Work out the brief for BTL agencies and sales team.

• In charge of in-store POSM design, briefing POSM/Activation team for production and installation in store.

3) Work hand-in-hand with Shopper Marketing Team in developing and executing category/schematic shopper promotions 

• Lead scheme proposal and execution (POSM production, gift sourcing & delivery OTIF).

• Conduct ROI and post-promotion evaluation. 

4) Work out monthly rolling forecast for assigned channel through S&OP cycles

• Prepare promotion sell-out volume with attention to market intelligence information & current business performance.

• Prepare input for Brand and build incremental sales volume.

Candidate Criteria

Key Competencies & Skills & Experience

• Interpersonal Skill

• Analytics Skills

• Project Management

• Stakeholder Management

• Financial Understanding Experiences & Qualifications

• 1-2+ years of relevant working experience in customer-facing, analytical or trade marketing jobs

• Deep understanding of working with external partners and collaborating to provide solution

• Proactive complex problem solving, evaluate alternative options & provide data-driven approach

Leadership

• You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.

• As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.

• Critical SOL (Standards of Leadership) Behaviors

• PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results.Has an owner’s mindset, using data and insight to make decisions.

• PERSONAL MASTERY: Sets high standards for themselves.Actively builds own wellbeing and resilience.

• CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers.Invests time inside and outside to understand the needs of consumers.

• PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.

• AGILITY: Explores the world around them, continually learning and developing their skills.

Note: Unilever embraces diversity and encourages applicates from all walks of life! We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment journey. If you require any support to complete your application or any subsequent stage throughout your recruitment journey with us at Unilever, then please specify how we may be able to assist you.